Free affiliate recruiting resources
An affiliate recruiting workflow for program managers
Separate prospect research from program approval. Use a clear recruiting brief and a shared shortlist so your team can see why each partner is worth contacting.
Write the recruiting brief
Record target buyers, product categories, regions, partner types, permitted promotion methods and commission terms. Choose a specific gap in the current partner mix before expanding the list.
Research and assign
Use AffiliateFinders for discovery and available contact research. Record the source, current relevant content, fit, relationship owner and next action. Check existing program records to avoid duplicate invitations or approaching a partner another team already manages.
Review, invite and activate
vet affiliate applicants before approving them. Personalize the invitation, record the reply and apply your program’s approval rules. After approval, provide current links and usable creative assets. Follow up on first placement rather than celebrating approval alone.
Measure the right stage
Report prospects, replies, approvals, active placements and eligible outcomes separately. A self-serve directory does not guarantee acceptance or revenue.